If you are beginning your journey into blogging to earn money passively, the prospect of learning how to research for a blog post and then actually writing the piece itself might be frightening.
Research is an absolute prerequisite for your personal blogs. Any post that makes specific factual assertions, relies on statistics, or in any other way depending on outside information beyond what is commonly known will need to be researched well and carefully.
Writing to make a passive income and stand out needs much research, especially if you intend to make money with affiliate marketing or google or Ezoic Ads placements.
When you are beginning your research on new ideas for topics to write about, you have a few distinct options to explore. One of the options is to start with the issues your audience is dealing with, and another is to hold a brainstorming session to come up with keyword topics to write about.
How To Do Keyword Research For A Blog Post
When you are doing research for a post on your blog, the keywords that are associated with the topic you are writing about might help you come up with ideas.
A wide variety of free and paid service tools may be utilized to assist in conducting keyword research for a blog article. The most well-known brands in keyword research are Ahrefs and Semrush, but these services may be out of reach financially for startups, small enterprises, and entrepreneurs just starting.
Utilizing free tools provided by Google, such as Google Keyword Planner, Google Analytics, and Google Search Console is frequently the best way to get started with search engine optimization (SEO). KWFinder and Answerthepublic are a few examples of more free keyword tools that can be handy.
You Can Read: 13 of the Best SEO Keyword Tools For Bloggers and Small Businesses
Below Are The 7 Ways To Research A Blog Post

1. Plan Your Blog Post:
Planning is the starting point for every blog post. In most cases, a title or headline is the most effective way to start.
The easiest way to start researching a blog article is to think of a compelling title and then develop several different takes on that headline idea.
After that, you must decide how to string your headline idea together.
What should be foremost in your mind is to put together an informative post capable of producing results that appeal to your audiences.
2. Research Popular Posts in Your Niche.
The search results for a topic under a mix of keywords and queries might show you the content considered to be the most relevant in your industry. Research the content that your competitors are ranking and pulling traffic for.
I used this method a lot; when you research your competitor’s website, you will find popular hidden topics you can outrank them for.
3. Examine the Concept for The Blog Post
Remember to ask yourself the all-important question, “Who is this post for, and why would they care?” as you conduct your research.
Instead of trying to concoct an answer that will make you feel better, you should look for the answers you need on the internet.
First, look up your potential headline on Google and read through some other posts written on the subject. Find out who is reading these posts, and take note of the comments and the number of shares each receives.
This information will assist you in shaping your idea, precisely defining your audience, and determining the degree to which people are concerned about this topic. It will also help you determine what you want the readers of your post to walk away with after reading it.
4. Collate Your Points
After you have jotted down your thoughts and questions about the topic, the next step is to research the subject and save any relevant content you come across, including articles, videos, images, and any other material that might be of assistance.
What has already been said about this subject that can shed light on the specific ideas and inquiries I have about it and help me better understand them? These questions will put your blog posts first in google search queries.
Start your research using the search engine Google to find the required information.
If your content still lacks quality, use Keyword tools to find more accessible keywords you can rank for.
5. Integrate Figures and Graphics; include reputable sources in your blog post. This Build credibility in the mind of your readers
One more way to increase the credibility of a blog post is to seek out the opinions of those with the most experience in the relevant field.
Some of the Elements to strengthen your blog post may include:
- Stats and data from reputable sources.
- Quotes from experts
- Video interview
- Podcast Show
- Popular articles on the same topic
Including a quote, graphical analysis, or interview with a well-known expert will strengthen your blog post. It’s also possible that this will result in a fruitful business partnership that will help both parties advance their respective enterprises.
6. Completing Your Research Outline
The most important information from the research is compiling your clear short outline, which was our main objective from the start.
When creating thorough posts, bloggers’ most prominent error is trying to include all they have discovered. But doing so will make your essay overly long and challenging to read.
Eliminating the superfluous is part of organizing your findings. Pay close attention to the sources that effectively convey and support your main point. Your outline shouldn’t contain anything that could lead a reader astray or off on a tangent.
Your outline does not need to be very long at all. On the other hand, it should have a list of all the essential subheadings and the data and sources that support them (as mentioned above).
7. Write and Publish
If you already have the outline and the sources prepared, you are well on writing an excellent blog post.
Putting out articles that have been thoroughly researched will help your blog to stand out more prominently online. Your readers should become accustomed to recognizing and relying on your brand, which can only be accomplished by giving them access to the highest quality available content.
Final Thought
With this arsenal of points, I believe you can publish a good blog post for any online community. Enjoy.